We Designed a Better Food Delivery Service in NYC

Brand positioning and visual identity for a startup that delivers exquisite chef-prepared meals while limiting their environmental impact and feeding the hungry.

Brand Identity • Brand Strategy
Client - Platable
Platable logo - NYC lockup
Color palette

We designed a scalable brand architecture that could grow with Platable

We led Platable through our Brand Pillars process, guiding them into a viable brand positioning. We then designed a visual language that could scale across digital, print, and out-of-home – not to mention other cities and lines of business.

Platable website design
Platable brand strategy
Platable logo - NYC lockup
Platable mobile website design